About Us
For too long women have been kept in the dark about our bodies.
We're on a mission to help more women learn about themselves and take control of their health as the heads of their own health teams.
Meet the Founders
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Years ago, I remember a doctor telling me “You’re the head of your healthcare team. Never let us forget that we work for you.” Wow, that stuck with me.Over the course of my three-decade-long career, I’ve mostly been in Human Resources and business operations, and have been drawn to mission-driven organizations. After more than a decade in education, I took a career break. During that downtime, I was drawn to all the work being done in the start-up space around women’s health, FemTech, and FamTech. Two things struck me. Due to underfunding and under research, there is a lot of ground to be made up. And it’s hard to keep up with all the information.
I started sharing my thoughts with Steph. She was excited to join me in solving the question “Where’s my Sex Ed 2.0 class?” With that Eve Was Framed was born.
Women’s health topics I’m most interested in include menopause (peri and post too), breast health and breastfeeding, fertility and family building, longevity, research and advocacy in women’s health, and mental health.
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When I think back on my personal knowledge of women’s health, it's generally one of shock and awe. Despite many different health classes throughout middle school, high school, and even college - I think I’ve learned more about my body, and other women’s bodies, through personal experiences, sharing stories, and candid conversations. It’s crazy to me to think that as a woman in my mid-30s that I’m still just learning about things like pelvic floor (and that even if you haven’t given birth you can have issues with this) or what happens to your body on different forms of birth control.So, I’m excited to share my journey with all of you as I learn more about my own body - and yours - to help us get a better idea of what women’s health is for each of us.
Women’s health topics I’m most interested in include menstrual health, reproductive health and birth control, general health, sexual health, pelvic and uterine care, mental health, and women’s wellness - with particular interest in sports and athletics and how our bodies might adapt to exercise, endurance, and nutrition differently.
Scotty Egan Ruvoldt in the 1970s
With us in spirit every day
Why call it “Eve Was Framed”?
The picture is blurry. My memory is clear and crisp. It was in the summer of the late 1970s at a potluck dinner with neighbors at the Jersey Shore. My mom never wore t-shirts with writing or sayings. Except for this one. It was powder blue with white letters that said: “Eve Was Framed”.
In a time of women raising their voices about women’s rights, when Roe v. Wade had only so recently been decided, you wouldn't find my mother marching or protesting. She would give her opinion decidedly when asked. And she raised two women who are fiercely independent, strong willed, and grounded in the beliefs she taught us. One of which is: It’s important to believe in something in this life. You should start with believing in yourself.
My mother was a vibrant and kind woman who had an undefinable ability to bring a sense of calm and healing to people. She was diagnosed with early-onset Alzheimer’s in her fifties and we lost her entirely too soon in 2010.
When the idea for exploring the explosion of work and companies in women’s health/femtech/famtech turned from a thought into a drive, that image of my mother in her Eve Was Framed t-shirt was a touchstone.
What could happen if we reframed a more holistic view of “women’s health”?
What power could be unleashed if women had access to more education about their health?
What outcomes are possible with more investment, inclusion in research and entrepreneurial spirit?
Maggie